
Movers & Shakers: Mocean, Capri Sun, Natura and more
This week’s agency news, people on the move and brand buzz.

Shohei Ohtani is back as the closer for MLB’s home run of an anime campaign
Heroes of the Game featured nine of the league's stars as characters in the fan favorite art form.
Tribeca Festival: Meet the creators coming for the film industry
The film festival’s first-ever creator red carpet screened the horror, comedy and talk show work of Whalar’s 11 Up Next Creators.

Vaseline wins Cannes Lions Health and Wellness Grand Prix for Verified campaign
The campaign aimed to test the hacks in the Vaseline labs and “verify” the ones that actually work.

New Zealand Herpes Foundation wins Lions Health and United Nations Grand Prix for Good
The work came from Finch in Sydney and Motion Sickness in Auckland, New Zealand.

Viagra takes home the Pharma Grand Prix at 2025 Cannes Lions
The Cannes Lions-winning work answered the question of how to promote Viagra in a country where pharma ads are banned and intimacy is considered a taboo subject.

Who’s taking home the Lions? The live list of US winners
From Grand Prix to Bronze, see which US agencies and production companies are cleaning up at Cannes this year.

No diapers, just Dew: Adopt a Baja Blast can this Father’s Day
The beverage brand’s latest campaign offers fans a shot at can-based parenthood, complete with $2,000, adoption papers and merch.

Sport Clips says ‘no’ to flying nachos and ‘yes’ to clean fades in latest campaign
The haircut chain’s latest spots feature nacho spills, toothless athletes and one big question: Is Sport Clips better than sports?

The WNBA’s new initiative and marketing efforts look to ‘line up’ more support for the league
It's a good time to be in ‘the W,’ says league CMO Phil Cook.

How Transformers, T-Pain and The General gave Shaq a much-needed break
The two spots by Energy BBDO highlight that people need a break, even robots, in their insurance rates.

Movers & Shakers: BLK, Friendly’s, NBCU Telemundo and more
This week’s agency news, people on the move and brand buzz.

Creative Fix: ‘The White Lotus’ extends its stay — in ad world
Break out the snacks — it’s time to watch the latest batch of ‘cinematic’ work.

Pleasure pursuits go swimmingly for OnlyFans creator in TA3’s NSFW ad
The spicy Pereira O’Dell spot — and its clean-yet-still-titillating version — encourages women to embrace what feels good … at little (physical) cost.
Inside Brazil’s Cannes-winning culture with Brazilian creatives
Improvisation, emotion and scrappiness set Brazil apart on the world stage.

VSA Partners reimagines creative freedom and brand logos in ‘Design for Better’ Initiative
The initiative is designed to bring out the joy of design without client pressure.

Meet the 2025 Cannes Lions creator class: Alix Earle, Amelia Dimoldenberg and more
United Talent Agency and influencer agency Billion Dollar Boy spill their strategies for infiltrating Cannes as creators unveil Cannes plans.

White Claw ‘No Bail Bondsman’ by VCCP
Less canceling of plans and more bonding over hard seltzer in an undisclosed location.

Movers & Shakers: Gopuff, Captain Morgan, Navy Federal Credit Union and more
This week’s agency news, people on the move and brand buzz.

Creative Fix: The June creative boom is here
So many campaigns, so little sleep for brand marketers heading into the final stretch of awards season.

Synchrony’s cinematic Father’s Day film may save you money — but not your tears
The heartwarming film by Crispin and Logan Industry aims to teach consumers the benefit of saving and showing up for loved ones.

Still banking like it’s 2010? Ally says it’s time to move on
Ally and Anomaly tap into 2010s cringe and Taylor Lautner to inspire a money glow-up.

Sam Richardson lends a (big) hand as Experian’s giant BFF
With humor and heart, the financial brand expands its image — and its offerings.

‘More than Words (Más que palabras)’ by Grey México
The agency’s work on behalf of FEMESS, México Vivo, The Trevor Project and Sico will leave viewers speechless.

Movers & Shakers: Dave & Buster’s, Onda Azul Institute, Staples and more
This week’s agency news, people on the move and brand buzz.

Creative Fix: Oura’s spry seniors give us the finger
This week’s marketing takeaway: Don’t overthink it. Just go with the flow.

Movers & Shakers: Lowe’s, Netflix, Oatly and more
This week’s agency news, people on the move and brand buzz.

Creative Fix: The OnlyFans account that's SFW
This week’s creative roundup answers the question: ‘Can a B2B ad be interesting?’

WhatsApp promotes privacy settings despite Musk accusations, Meta’s legal history
Not Even WhatsApp global campaign advertises the messaging app’s end-to-end encryption and new privacy settings.

Dove turns soap into sneakerhead must-have
Dove Men+Care blurs brand category lines in the social campaign aimed at Gen Z sneaker culture.

This Organon campaign for birth control jumps into BookTok’s ‘romantasy’ craze
Organon launched a campaign for its contraceptive implant, Nexplanon, that plays on the themes of BookTok’s popular “romantasy” genre.